We are an electronic music label founded in 2020 by Deeft, a DJ and music producer. The project was born as a creative response to the pandemic, with the purpose of becoming a space for artistic expression, genuine connection, and sonic freedom.

Since then, we have grown and gained recognition, earning a spot among the Top 50 Tech House labels on Beatport. Today, we are led by Deeft in partnership with other co-founders who share the same vision and passion for music and culture. Together, they strengthen the brand and expand its reach with innovation and purpose.

Guided by five core pillars — emotion, joy, celebration, unity, and community — we promote diversity and authentic experiences through music. We believe in the power of art to create real and lasting bonds.

With a vision of becoming a global brand that blends music, art, and culture, we go beyond the role of a traditional label. Our goal is to keep growing as a reference in the market, breaking boundaries and strengthening a connected, dynamic global community.

Come join the movement with us!